Mark Rober - 1stCollab - The AI-Powered Influencer Marketplace

@markrober: Top 50 Influencers in the U.S.

Explore @markrober's follower stats, engagement rate, and recent content, powered by 1stCollab's proprietary dataset from across the major social platforms.

This profile ranks among 1stCollab’s Top 50 Influencers in the U.S., a data-driven leaderboard built on reach, engagement rate, and engagement quality.

This is one of over 100 million creators tracked by 1stCollab.

@markrober

US

Former NASA engineer. Current CrunchLabs founder and friend of science.

Answers to some common questions:

  1. I make a monthly toy we build together on a video, that gets delivered to your house that teaches you to think like an engineer. Check it out at- https://crunchlabs.com
  2. I studied Mechanical Engineering in School. I did my undergrad at BYU and Masters at USC.
  3. I worked for NASA JPL for 9 years, 7 of which were working on the Curiosity Rover (I made a video about it you should def totes watch cause it's probably my favorite of all my videos). Then I made some Halloween costumes. Then I worked for Apple in their Special Projects Group doing Product Design as a Mechanical Engineer for 5 years. Then in 2022 I created CrunchLabs to deliver monthly toys that teach you to think like an engineer.

@markrober

Data verified by YouTube

Metrics based on past 90 days | Last updated Dec 2, 2025

Engagement rate

2.539%

Followers

72.1M

Average views per video

35.58M

Average likes per video

888.46K

Average comments per video

3.94K

Latest content

Ronaldo vs My Goalie Robot

Nov 28, 2025

10.31M

205.32K

Ronaldo vs My Unbeatable Goalie Robot

Nov 28, 2025

19.74M

515.1K

3 Levels of Elephant Toothpaste

Nov 22, 2025

57.79M

836.45K

How to Escape Alcatraz With Basic Engineering

Nov 15, 2025

18.16M

344.88K

Methodology: How We Determine the Top 50

At 1stCollab, we continuously track and analyze data from over 100 million creators across TikTok, YouTube, and Instagram. Our rankings are built on these verified content, audience, and performance metrics.

Each influencer is evaluated across three weighted pillars of performance:

  1. Reach: Audience size and typical post impressions across major social platforms.

  2. Engagement Rate: Interactions per view, adjusted for platform norms.

  3. Engagement Quality: Depth and authenticity of interactions, including comments, shares, and saves.

Results are normalized across platforms and time periods to ensure a fair comparison between creators, and our Top 50 lists are updated every week. Data is sourced from a combination of direct data partnerships with the social platforms, public metrics, and a proprietary 1stCollab performance dataset, ensuring consistent, independent analysis.